The Open MIN.D. road frame

The new road frame from Open Cycles

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Open riders love Open and they equally love Andy and Gerard. The best cults never set to be a cult. There is never any polish or spin - they push all the fireworks into their ground-breaking bicycles. So, about a week ago, with no warning and no pre-amble Open’s long-awaited road bike called MIN.D. is launched. I say launched – I mean there is a polite ‘ahem’ from Andy and Gerard and then the information starts to trickle through. It was almost an anti-launch. It was the total opposite of what everyone does these days – overwrought, over-coordinated, social media-led neurotic, marketing bollocks. Death by inbound-data. Andy and Gerard simply coughed politely and then started an old fashioned conversation with those closest to them - their retailers and their fans (we are both). I, along with many of my clients was immediately gripped and engaged by what unfolded. I appreciated Gerard’s beguiling honesty from the outset -

"To be fair, there is not really a "need" for [MIN.D.], an UP, UPPER or WIDE does everything a road bike does. But if you are going to have separate bikes for your road and your gravel outings, you may as well make the road bike a pure road bike"


Imagine Apple or BMW launching a new product with that kind of fundamental truth and humility?

More info HERE

Frames will be shipping to Cyclefit around the 20th July.

View the Open builds in this brief video including the new MIN.D.

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What our clients say

  • "A very thorough, professional and personal service. I was keen to analyse my bike position after breaking my hip. The custom footbeds and alterations to my position feel really good, just wish I’d come sooner! Many thanks"

    TD

    Endurance MTB rider

  • "The personal service from both Phil and Julian is second to none. They have such a wealth of experience in fitting that they can almost tell at a glance if something is just a little off. It felt as though it didn't matter how long it took to get the best position possible - even for an amateur cyclist like myself. Can't recommend them enough."

    Susan

    Cyclist

  • "Cyclefit offers an in-depth and highly personalised approach to bike sales. Whatever your riding discipline (for me it’s road, gravel and MTB) the team in Covent Garden will find the right build for you. All this is built around a pro level bike fit and detailed component selection. Add to this the important items often overlooked beyond the bike itself such as shoes, insoles and saddle pressure mapping and it’s a full service operation."

    JH

    Self-confessed MAMIL

  • "I'm new to cycling so needed some support on finding a bike that would be right for me. Julian couldn't have been kinder or more supportive, he took time to find out what I wanted from my cycling and then looked closely at my physical structure to ensure that the bike is a comfortable fit for me. It really is a 5 star service and far exceeded my expectations."

    RM

    New Cyclist

  • "Cyclefit provide a great personalised service that focuses on giving you exactly what you need. They are extremely knowledgable and friendly and no request/requirement is too difficult for them."

    PM

    Cyclist & triathlete