Project One Trek Madone SLR - Gen7

Peter's Monochrome Madone Shouts ..... Shhhhhhhh!

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"Class-leading overland speed"

The Monochrome Madone

This is Peter's second Project One Madone. The remit is pretty simple. Class-leading overland speed with a potential side-hustle in triathlon.

Aside from point-to-point efficiency, Peter wanted his new Gen7 Madone to achieve all targets and goals with the least amount of blatent shoutiness.

But minimalism is damn funny thing. And in an attention seeking world, the Madone's self-effacing optical-white sculptured form is totally arresting.

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No other bike looks remotely like this

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Trek are not afraid to do something entirely different

"In an increasingly attention seeking world, the Madone's self-effacing optical-white sculptured form is totally arresting"

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Every surface of Gen7 Madone is Teflon™ to the wind

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2024 SRAM Red AXS. A bit better in every conceivable way

"Every surface of Gen7 Madone is Teflon™ to the wind"

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A very beautiful bike failing spectacularly to blend in with a wall....

Technical Spec

Frame 800 Series OCLV Carbon with IsoFlow seat tube
Fork Madone KVF full carbon, tapered carbon steerer
Groupset 2024 SRAM RED AXS
Wheels Zipp 454 NSW with Continental GP5000 tyres
Saddle Fizik Antares R3 Adaptive
Crankset Rotor ALDHU with Q-Rings

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What our clients say

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    PM

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    New Cyclist

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